Thu. Jul 25th, 2024

WATCH: Lee Hi Makes First Release Under AOMG With “HOLO” Music Video


Lee Hi has returned with new music under a new label!

The soloist released her latest single and music video called “HOLO” on July 23rd at 6 p.m. KST.

Her third digital single is about finding solace for one’s self after being separated from the rest of the world for some time. Composed and written by An Shinae who also had a hand in Lee Hi’s “Hold My Hand,” its music video features the singer as she gently guides herself to regain happiness.

This comeback is her first after being officially introduced as an artist under AOMG, a hip-hop and R&B agency under Jay Park that houses names such as Cha Cha Malone, Simon Dominic, LOCO, Gray, and more. Lee Hi departed from YG Entertainment in December last year and previously released her mini-album 24℃ with the title track, “No One.”

Watch the music video here

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Katherine has been an ELF since 2010. She reads just about anything and is raising a pride of demanding cats. She’s been cold and sleepy these past few days, wondering if she really needs to go to work. Being poor and asleep sounds more and more appealing by the moment. But there are cats to feed so too bad for her.